The Program: Texas Tech

With unprecedented access, this documentary follows the Texas Tech Red Raiders through one of the most pivotal off-seasons the sport has ever seen. Featuring in-depth interviews with head coach Joey McGuire, former quarterback Brendan Sorsby, and Board of Regents Chairman Cody Campbell, the series captures the pressure, decisions, and stakes reshaping the program. As tradition collides with a rapidly evolving college football landscape, this behind-the-scenes look reveals what it truly takes to keep a team competitive at the highest level.